The market for this is people who are convinced that the research only proved most people are lazy and unproductive. Surely these wiz kids we’re backing are too jazzed about their startup dreams to have their output decrease after the first 24 hours of constant caffeine and hacking.
12 hours max then the crash of undecipjerable gibberish. See? Your brain requires rest. My 12 hours days had two naps. While the rest of the team did not, in only a month, everyone but me literally crashed and burned...the first clue was them not finishing sentences. Next was searching for words, and then the pause while they stare off into space. All the Facebook prison experiment.