Some fine restaurants here are very proud to tell you the meat comes from such and such farm, the vegetables from such farm by this people and the wine from this vineyard. That's even on the menu.
Here in Switzerland, even burger joints have this for all major ingredients (meat, potato, veggies, bun made by really local bakers etc.). Heck, even McDonald has it, which is the worst tasting & looking on the market, and not necessarily cheapest.
If population cares about it enough companies adapt, even if 50km down the road in another country they sell lower quality with same name (EU generally is less strict re food quality, but both tower high above what US FDA permits).
