I'm not sure why your post is down-voted. It's just an opinion and I don't believe well articulated opinions should be down-voted.
I don't think Sony, Apple Samsung are the "premium/luxury" brands (Apple maybe was considered one when it first came out but it certainly wasn't in the same class of exclusivity as a Bugatti is in the car world). I see all of those electronics manufacturers as the GMs or Toyota's of the hardware industry. They make a wide variety of electronics at different price points for different buyers. There's nothing exclusive or elitist about owning a Samsung or an Apple product.
I'd like to see Tesla as the disruptive force among the well-entrenched car brands like GM or Toyota, but I'd rather it not become the super-rare and expensive alternative to them. I realize we pay some premium based on what brand we choose but I was just expressing what I hope the Tesla brand would come to represent (and also what I had heard its mission was initially).
I don't think Sony, Apple Samsung are the "premium/luxury" brands (Apple maybe was considered one when it first came out but it certainly wasn't in the same class of exclusivity as a Bugatti is in the car world). I see all of those electronics manufacturers as the GMs or Toyota's of the hardware industry. They make a wide variety of electronics at different price points for different buyers. There's nothing exclusive or elitist about owning a Samsung or an Apple product.
I'd like to see Tesla as the disruptive force among the well-entrenched car brands like GM or Toyota, but I'd rather it not become the super-rare and expensive alternative to them. I realize we pay some premium based on what brand we choose but I was just expressing what I hope the Tesla brand would come to represent (and also what I had heard its mission was initially).